Spend the summer in style

Spend the summer in style

New SS 2026 fashion collections from various brands

SOCIAL & LIFESTYLE
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Spend the summer in style

So many styles yet only one summer a year. Thankfully, we are in a tropical country where it's summer all year round! Guru By Bangkok Post presents summer collections of 2026.

Burberry

Burberry introduces its latest collection, drawing from the connection between fashion and music — two powerful forces that have shaped culture, challenged conventions and expressed a universal language of style.

The British soundscape is interpreted through narrow silhouettes, bold textures and vibrant colours – a visual remix. Throughout the collection, pieces are crafted with study and skill. Tops and skirts made entirely from beads, leather laser-cut to mimic lace, edges trimmed with fringed leather. Intricate and detailed crochet, on tops and trousers, brings texture to knitwear, blending know-how with innovation.

Delicately engineered check chainmail mini dresses come colour-blocked. Slips and shirt dresses expand the language further, while bootcut trousers are cropped in check and leather. House archetypes come intercut with this same sense of craft — splicing a trench with finely worked macramé, weaving neat cotton and raffia raincoats with vibrant pops of Burberry Check. There is a return to tailoring with classic three-button and matching double-breasted jackets in wool and denim —worn with slim-leg trousers, pinstriped cotton poplin shirts and check silk twill ties.

New shoes include the Baez sandals, Tone — a new lace-up boot — and the equestrian-inspired Ledger boot. Bags are softer and unstructured. The Hampstead in leather is finished with zips. New shapes come with an Equestrian Knight closure and Bridle bags feature an equestrian-inspired handle on slouchy totes.


Fendi

Summer, seen through a fantastical Fendi lens. The legibility of desire resounds in melodious geometries of colour, blazing in shifting landscapes. Sensuality is paramount, as Silvia Venturini Fendi delves into optical games of featherweight form.

“It’s about a relaxed and colourful sense of ease with a romantic elegance,” says Fendi. “It's not about a single definition but a fluidity between everyday life and exquisite craftsmanship. Simple gestures with complex work behind them. This duality has always attracted me.”

In a set designed by Marc Newson, a pixelated colour field undulates in kaleidoscopic communion with essential Fendi silhouettes that transcend and transform archetypes. Bright hues define understated volumes that sheath the body in weightless expressions of positive and negative space. The familiar is Fendi-fied, reconstructed and deconstructed to play with intimacy inside-out.

Structure and strictness are pared down with soft flourishes. Crisp, crunchy, transparent and lustrous, fabrics are engineered for urban adventures.


Christian Louboutin

Christian Louboutin unveiled a new chapter of the Loubi Show at the Dojo Arena in Paris. 

Following last year’s unforgettable underwater performance, the Maison reunited with David LaChapelle and Blanca Li to bring to life an immersive spectacle where art and sport seamlessly intertwine. Inspired by the vibrant spirit of American Homecoming Games, the show unfolded across five powerful acts — from the marching band of the sapeur-pompiers de Paris and energetic cheerleaders, to live music, dancers channeling the passion of football players and a grand finale celebrating victory and joy in true Louboutin style.

The performance also spotlighted the iconic Cassia collection, inspired by the elegance of ballet and expanded into a full line of creations. Highlights included Cassia Annmac, evoking the softness of thick tights, Cassiasticina, reinterpreting the grace of ballet shoes, and Ruben, the first Cassia design for men. Each piece captured the refinement of ballet infused with the energy of the football field, striking a thrilling contrast where beauty meets adrenaline — a surreal celebration where art and sport merge in perfect harmony.


Loro Piana

Loro Piana unveils the Spring/Summer 2026 Campaign, telling a journey to Saint-Paul-de-Vence through the lens of Mario Sorrenti in the heart of Provence. 

Revealing a new dimension of style and sophistication, the Campaign unfolds across two cultural landmarks of the iconic village in the South of France, La Colombe d’Or and the Fondation Maeght — places long cherished by artists such as Braque, Miró, Léger, Giacometti, Chagall and Picasso, who found inspiration here and returned time and again over the decades.

High above the Mediterranean, Saint-Paul-de-Vence emerges as a timeless landscape where art, nature, and life come together. Dressed in light, fluid garments designed for the warm season, the models move with natural ease through art, architecture, and natural light. Soft lines, gentle colours, and delicately flowing fabrics express an unconstrained elegance, in harmony with the artistic spirit of Saint-Paul-de-Vence — a place where inspiration takes root and beauty becomes a shared value.


Oakley

Oakley enters a bold new chapter with the appointment of Matthew M. Williams as creative director of apparel, footwear and accessories, and dropped its Spring/Summer 2026 eyewear and AFA collections in Thailand. 

Introducing new additions to the Jackets family, the Japan Field Gear Line collection, fresh variations of Sports Performance Eyewear and the Latitude Collection. The Plantaris SQ is redesigned with a square lens shape for everyday wear. Introducing the first eight-base aluminium model in Oakley history: the Neo Jacket is delicately sculpted from aluminium for a lightweight feel and maximum comfort. The Neoture and Neomata are crafted from eco-friendly materials engineered for modern performance.

The Oakley Suture Jacket is designed for all-day comfort and performance, built to keep pace with every move. Built for speed, RSLV Lite offers clarity without compromises. Sphaera Strike enhances versatility with a sharper design and performance-driven lens technology. Completing the lineup, Bisphaera Speed combines a dual-lens system with a dynamic new silhouette for maximum clarity and control. 

The Oakley Latitude SS26 Collection reimagines the relationship between form and function, combining material innovation with adaptive, purpose-built design. This collection incorporates cutting-edge materials inspired by parachute engineering. The outcome is a collection of adaptive, purpose-built garments where every shape, cut and fabric is born from necessity and every design is meant for a world in constant motion.


Tod’s

Tod’s presents the Metal Dots line, a refined evolution of its most iconic codes, where heritage meets modern design. 

At the heart of this new expression lies the Gommino loafer reimagined through distinctive gold-toned metallic accents. The metal details elevate both footwear and handbags. Also available in rubber sole, the Metal Dots loafer takes on a more polished character. Extending the design codes to bags, the Metal Dots Bag is enriched with refined metal detailing that adds a bold, modern edge.

Gommini pebbles are applied one-by-one and the bag features an adjustable-shoulder strap that adapts effortlessly to different styling needs. In addition to the soft calfskin versions, Tod's Metal Dots bags are also available in python leather.


Moncler

Moncler Collection floats into its Puffy Summer season, with the brand’s signature puffiness reimagined for lighter, brighter days outdoors. 

The new vision unfolds in a transitional wardrobe designed for seasonal weather shifts: soft, sculptural, colourful and perfectly puffed for elevated layering — brought to life in a playful new campaign starring Jamie Dornan.

Inspired by Moncler’s signature puffiness and its instinct for layering, Moncler Collection’s layered approach makes a new statement with the ultimate Puffy Summer wardrobe. The dress code is elegant ease: pairing pillowy, multi-dimensional, light-as-air outerwear with perfected layers.

The palette is fresh and feminine: pastel pink, orange, forest green and crisp neutrals ground classic summer motifs — stripes, gingham checks and tropical florals. Outer layers are enriched with considered details, from chic bow closures and square mesh pockets to cinchable, lace-up waists and ornate orchid-inspired florals.

Mid-layers introduce lightweight, washed-nylon shells and parkas, styled alongside intricately floral-quilted shirt jackets. A sporty edge comes through in nylon hoods and drawstring toggles. Base layers balance ease and refinement, with button-down polo shirts in classic stripes, a checked pussy-bow playsuit, breezy dresses and pastel-printed shorts.

Casual yet refined, layered looks play with a strong palette of scarlet red, sunny yellow, sky blue, rich burgundy and clean neutrals. Lightweight fabrics define the season –whisper-weight nylon, relaxed denim, nylon-blend chambray, and crisp cotton poplin.

For transitional weather, light down gilets, windbreakers, field jackets, and no-down hooded shirt jackets offer protection with a streamlined feel. Foundations expand the styling possibilities: shorts, relaxed pants, retro bowling shirts, striped polos, and graphic tees. Crochet or striped poplin bucket hats and vibrant beanies top off the layered look.


Cos

Cos returned to the runway for its first show in South Korea, presenting the house’s Spring Summer 2026 collection in Seoul. 

Exploring the language of cinematic beauty, each piece reflects a balance of '80s and '90s nostalgia, articulated through silhouettes shaped by craftsmanship, materiality and precise tailoring.

The show unfolded within a brutalist-inspired space on the outer edges of the city. Unused pools were reimagined to create a surreal architectural canvas, while the set introduced a clean, geometric spatial intervention, an unexpected stage for Cos’ Spring Summer 2026 collection.

Captured on the Seoul subway, a soundtrack played the sounds of the city while models traversed the expansive basin along a platform interwoven with structural columns, emerging through a soft haze with confidence and poise.

Forty distinctive looks revealed a palette of slate greys, warm browns, creams and whites, establishing tonal harmony and a sense of understated uniformity. Accents of blue and deep oxblood red punctuated the collection with richness and depth, creating timeless head-to-toe looks.

In womenswear, a distilled simplicity reminiscent of ’90s minimalism clarifies the silhouette, softened by fine, sheer ribbed knits across dresses and coordinating styles, while strong shoulders introduce a subtle nod to ’80s power dressing. 

In Menswear, new perspectives reconfigure everyday dressing. Transitional outerwear evokes a sense of modern heritage, while relaxed tailoring, cut in slimmer silhouettes, captures skilful construction. Pared-back utility references emerge through functional detailing, while tonal ensembles inspired by ’80s styling offer a fresh interpretation of the contemporary uniform.


Alexander Lamont

Brighten up your coffee table this summer with vibrant boxes that are an instant mood lift. Hand-spun in peacock blue, phoenix orange and sandy yellow, their woven patterns shimmer and shift beautifully in the light — like woven constellations.

As this hot season burns and ignites our passions, so do these vases in coloured overlay glass. In rich reds and yellows, deep ambers and rouges, the colours bring life to sensual, sculptural forms. Each vessel, hand-blown and polished in overlay glass, is crafted to have a regal presence and fiery character, as ripe and potent as the summer upon us. 

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